Privacy Policy
Last updated: February 2026
Sink Hero ("we," "us," or "our") operates the website located at www.sinkhero.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site or use our services.
1. Information We Collect
We may collect the following types of information:
- Personal Information: First name and email address that you voluntarily provide when signing up for notifications, placing an order, or contacting us.
- Automatically Collected Information: IP address, browser type, operating system, referring URLs, pages viewed, time spent on pages, and other standard analytics data.
- Cookies and Tracking Technologies: We use cookies, pixel tags, and similar technologies to collect usage data, improve our Site, and deliver targeted advertising. This includes Google Analytics, Google Ads conversion tracking, Meta (Facebook) Pixel, and Microsoft (Bing) UET tags.
- Location Data: Approximate location based on your IP address or ZIP code you voluntarily provide when searching for local service providers.
2. How We Use Your Information
We use the information we collect to:
- Process and fulfill orders and service requests
- Send you notifications about product availability and updates you've opted into
- Improve and optimize our Site and services
- Analyze usage trends and measure advertising effectiveness
- Deliver targeted advertisements through third-party platforms (Google, Meta, Microsoft)
- Communicate with you about promotions, updates, and customer service
- Comply with legal obligations
3. Sharing of Information
We do not sell your personal information. We may share your information with:
- Service Providers: Third-party companies that help us operate our business (payment processing, shipping, email services, analytics)
- Advertising Partners: Google, Meta (Facebook/Instagram), and Microsoft (Bing) receive anonymized or pseudonymized data through their tracking pixels for ad targeting and measurement
- Local Service Providers: If you select the Done-For-Me installation option, we share your contact information and service address with the local plumber/installer you select
- Legal Requirements: When required by law, regulation, or legal process
4. Cookies and Tracking
Our Site uses the following tracking technologies:
- Google Analytics 4: Measures website traffic, user behavior, and conversion events
- Google Ads Conversion Tracking: Measures the effectiveness of our Google advertising campaigns
- Meta Pixel: Tracks conversions from Facebook and Instagram ads and enables retargeting
- Microsoft UET: Tracks conversions from Bing ads
You can manage cookie preferences through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Note that disabling cookies may affect site functionality.
5. Your Rights
Depending on your jurisdiction, you may have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your personal information
- Opt out of targeted advertising
- Withdraw consent for data processing
To exercise these rights, contact us at [email protected].
6. Data Security
We implement reasonable technical and organizational measures to protect your personal information. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
7. Third-Party Links
Our Site may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review their privacy policies.
8. Children's Privacy
Our Site and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children.
9. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on this page with a new "Last updated" date.
10. Contact Us
If you have questions about this Privacy Policy, contact us at: